ISBN 074944195X

Assesses the pros and cons for franchisor and franchisee... and provides self-assessment techniques to find the most suitable franchise.

ISBN 0764551604

Managing or growing a franchise system can be tricky, but if you have the knowledge and motivation you can make it work. With Franchising For Dummies, the late Dave Thomas founder of Wendy's and a franchising legend will show you how to make franchising work for you. Whether you're a novice or an expert in the business of franchising, Franchising For Dummies is the perfect book for you. If you're a prospective franchisee, you can find out what to look for in a great franchisor. If you're an existing franchisee, you can take a peek at what great franchisors are providing their franchisees. 

ISBN 1857039882

Whether you dream of owning a corner shop or starting the next High Street chain, there are few more exciting prospects than starting your own business. The number of people choosing to shape their own destiny is growing and is open to people of all ages. Entrepreneurs over the age of 45 increased by 26% last year and the average age of those who start their own business is 39. If you get it right the rewards can be great – not only in financial terms but in the sense of achievement. This book will guide you through the whole start up process and steer you on towards success.

ISBN 0273663259

Essential reading for all would-be entrepreneurs.

ISBN 0764570269

I approached my bank for for additional finance for my business.
Surprise surprise they asked for a BUSINESS PLAN. Having avoided this chore so far, I had to scour the Amazon pages for help.
I identified with the Dummies title and was not disapointed with the book I bought, this one. It took me into a whole lot of places I'd never been before and few I had touched on briefly. Two weeks of hard work and some well thumbed chapters and I had a business plan. A week later I had my loan from the bank. Now thats what I call a great return on investment...a ration of around 10,000 to 1.

ISBN 1568331266

Written in highly readable layman's language, Fundamentals of Venture Capital is a concise introduction to the key issues facing both investors and entrepreneurs as they embark on the journey of turning a good idea into a profitable reality.

ISBN 0753508206

Thousands of new businesses are set up each year in Britain and Britain is also a breeding ground for new companies and entrepreneurs - consider "The Gadget Shop", "The Iron Bed Company" or "Loot". But unfortunately many fail and a guide like this can help to increase your chances of success, whether you're a first-timer or starting over again. It is vital to ensure that you have gone through all the stages of researching, planning, financing and implementing your plan. This accessible guide takes you through the process of setting up your business step by step, covering stages such as: deciding whether you have what it takes; researching your idea; writing a business plan; raising finance; getting help from various agencies; and getting your business up and running. It also contains a categorized and alphabeticized dictionary of 200 organizations and sources to help you on your way, as well as a website giving additional information for the future.

ISBN 1857039203

Chartered accountant John Whiteley provides advice on self-employment, from taking the plunge, getting finance, and dealing with problems through to book keeping, administration, insurance and retirement. This reference has been revised and updated with the latest information.

ISBN 1840188537

High Stakes was written while author Nigel Goldman was in prison. It is a book about greed, the chances and opportunities afforded to him in life, and about how seeking the ultimate win led him to experience extremes of lifestyle. The book takes us on a roller coaster ride, beginning with his wheeling and dealing at public school and the formation of his first business, which subsequently folded due to his compulsive gambling. After escaping the UK for America in an attempt to evade creditors, there followed three years of hectic trading on the New York Commodity Exchange, which culminated in a windfall profit. Following this fortuitous upturn in finances, Goldman then returned to the UK and founded a new company but soon became involved in a highly publicised multi-million pound VAT fraud trial. Although he was dramatically cleared of this crime, he was soon to spend a short spell in prison for an unrelated fraud misdemeanour. Upon his release, Goldman set up yet another business venture that brought with it the luxuries of expensive cars, exotic travel, flamboyancy and lucrative racehorse ownership.

ISBN 0749443111

For business owners and entrepreneurs everywhere this book is an inspirational read...a well balanced overview of today’s entrepreneur.

ISBN 0471415324

A consummate entrepreneur shares what he knows about starting a successful business without any money. Terry Allen is the consummate entrepreneur. He started his first business at age seven, and, since 1965, he has started, grown, and sold more than twenty successful businesses. Now, in this thoroughly engaging guide/ memoir, he shares everything he's learned over the past thirty-five years about starting a business with no money down. Writing in a compelling, anecdotal style, Allen regales readers with the fascinating details of how he started a ski lodge, bought a publishing company, opened a pizza shop in Russia, and his many other adventures in entrepreneurship. Each chapter is centered around a stated principle or lesson that serves as the theme of the story, such as: how to start a business while in debt; how to avoid partnership traps; how to start a business with credit cards; how to convince your boss to underwrite your business; how to get the most out of low-cost marketing techniques; and how to create a real estate empire with no money down.

ISBN 0753505428

Now that the first wave of dotcom mania has passed, the right way to run a website is becoming clearer. If you haven't taken the e-commerce plunge yet, or if you want to get more out of your website, this book offers simple, plain-speaking advice on how to move forward. As one of Britain's best-loved brands, Virgin is synonymous with enterprise and business know-how. This series of inspiring and practical business guides has been created with the help of Warwick Business School, one of the world's leading teaching and research institutions in the field of business and management. Warwick's Centre for Small and Medium Sized Enterprises has internationally acclaimed expertise in the subject of entrepreneurship, gained by working closely with start-up and growth-seeking companies, focusing on their practical needs.
We'll introduce you to the world of e-customers, e-competitors and e-suppliers, taking you through the practical steps of getting and staying online. You'll find out what e-commerce really is and how to do it properly - and above all, profitably - so you can make money instead of draining your resources. With the expert advice in this book, you can stay ahead of this fast moving game.

ISBN 076455381X

Packed with proven strategies from our industry's best sales trainer. Includes step-by-step instructions to take you from start-up to success story . This must-have guide brings Rick's knowledge of the retail industry to life. Dying to open up a retail business but scared to even start? Relax! Let retail marketing guru Rick Segel show you the way. From expert advice on branding, marketing, and merchandising your goods and services to savvy strategies for creating eye-catching displays, this essential guide will put you in business in no time at all!

ISBN 1845280466

Starting and running your own shop or retail unit, including a market stall, is a realistic and achievable dream. It needs no specific training, no compulsory qualifications and no large capital outlay. This book will help you to: find the right location; fit and lay out; buy stock; identify stock which will be good sellers; pricing; promotions; generate maximum sales; employees; and develop and expand through importing and wholesaling.

ISBN 068487170X

You've got a hot idea for a new dot.com. What do you do? John Nesheim, an adjunct professor at Cornell's Johnson Graduate School of Management, who has personally structured over $300 million in new-venture deals, lays out the step-by-step process in High Tech Start Up. Incorporating some two dozen case studies spanning the technology spectrum, he presents information specific to this industry that will help you get from concept to IPO. It begins with a 14-phase schedule itemising time requirements, necessary assistance, typical participants, major costs, main risks and desired results for each step. It then details all the critical stages (i.e., forming the company, preparing the business plan, assembling the team, dealing with venture capitalists and other funding sources). Nesheim focuses on practical strategies that should certainly improve your chances, but don't start prepping for that on-air interview just yet: Only six out of 1 million high-tech ideas, he notes, ever become successful companies that go public.

ISBN 1904053076

Going self-employed is a major decision in life. In effect, you need to meet the demands of running a business yourself. This Kit provides a framework on which to prepare yourself and to develop your own systems. It includes a wealth of practical advice and provides template documents for cashflow, budgets and financial control. For use throughout the UK. Free spreadsheets CD included.

ISBN 0273654039

Having the big idea is merely the beginning. Raising and using venture capital is pivotal to the success of many an ambitious new venture, but venture capital is more than money. It’s far too expensive to be treated merely as cash, and if used well, far more critical to the successful venture. This can be a daunting process. Smarter Ventures leads you inside the world of European venture capital, and takes you step-by-step through the venture cycle. By holding a mirror up to both sides of the money-raising process, Katharine Campbell shows how entrepreneurs can better understand venture capitalists - and vice versa leading to more productive relationships and smarter ventures.

ISBN 0273694472

Starting a business is one of the most rewarding and satisfying career moves you could possibly make and it's not as difficult as you might think - if you have the right advice. Start Your Business Week by Week will help you overcome the challenges and turn your idea into reality. In 26 weekly steps it walks you though everything you need to do to get up and running, in the order you need to do it. Each step contains a to-do list, an explanation of what needs to be done, useful hints and shortcuts, and the contact information you need. Plus, each week you'll share the experiences of early stage entrepreneurs like you, as well as advice from established, successful entrepreneurs.

ISBN 0764570188

The book is very clearly laid out and provides a wealth of knowledge about pretty much all the things you need to know to start your own business... from writing up your business plan to employing people!
Don't expect to run your own "successful" business without any prior knowledge or research. This book goes in depth in reasons for setting up a business as well as reasons for why not to set up your own business, what considerations you should take and what the business type of person is. A must read for any one serious going in to business, but be warned you need to take your time reading this book and setting up a business... its not simple, but this book is a perfect guideline to show you how.

ISBN 0764583344

Delivers all the know-how would-be online entrepreneurs need to get their business off the ground, from identifying a market need and choosing a Web hosting service to securing transactions and attracting customers. The book has been fully revamped with new coverage of setting up Amazon, Yahoo!, and other storefronts; running an eBay business; building profits via affiliate programs and middlemen; improving rankings on Google and other search engines; securing sites with firewalls; monitoring site traffic; and blogging. Completely updated throughout, with new profiles of successful online businesses, a revised directory of Internet business resources, and the latest on advertising techniques and legal and tax requirements. Contains helpful examples of businesses that survived the dot-com bust and continue to thrive, plus examples of strategies to avoid.

ISBN 0852029306

A companion for anyone planning to start a business, warning of the pitfalls and explaining the best way to tackle each stage. When starting your own business, it pays to be as well informed as possible to give your enterprise the best chance of success. This updated and expanded handbook offers advice on how to choose the right business venture, raise the necessary finance, whether to set up as a sole trader, partnerships, buying an established business, VAT and taxation. The guide points you in the right direction for buying insurance, finding premises, equippping an office, seting up a computer system and selling abroad. Also included are changes in employment law that may affect owners of small business and ways of encouraging clients to pay their bills promptly. This new edition includes all the latest Budget changes and covers the latest employment and business legislation, together with the new regulations from the EU; advises on the impact of the euro on selling abroad; shows how to advertise and sell via the Internet; and discusses some of the popular small-business choices of today.

ISBN 0446677566

In 1965, 17-year-old Fred DeLuca borrowed $1000 and started Subway, a sandwich shop, with the hopes of making some money to pay for college. Today, there are more than 14,000 Subway stores in 70 countries, and the business generates annual sales exceeding three billion dollars. In this book, DeLuca explores the basic principles he used to achieve such astonishing success and explains how those principles can be adapted by other enterprising business people - particularly those with less than the equivalent $10,000 in start-up capital. With a humorous, down-to-earth style, DeLuca mixes anecdotes with solid business lessons and draws on his own experiences - guiding fellow entrepreneurs towards success.

ISBN 0972918736

Stop Working and become Independently Wealthy!
Author/Entrepreneur Rohan Hall teaches the skills applied by Fortune 500 companies to dominate markets globally. He knows these skills because he has helped multi-national organizations to become the strategic dominating force on multiple continents – and have applied these same techniques to his own businesses. His book Stop Working takes the gloves off and teaches small and mid size businesses how to compete successfully and win against global organizations.

ISBN 1578203120

This books shows how to build a successful e-commerce operation, incorporating careful planning of the customer experience, effective design, cutting-edge programming, and robust server configuration, as well as marketing, customer service, order processing, and warehouse and shipping. This book covers all of the important areas of designing, building, and maintaining a successful Web based business. The second edition addresses e-commerce opportunities with online auctions, peer-to-peer file sharing, and weblogs. This edition also provides the reader with updated and expanded coverage on the complete range of e-commerce issues, including technology, customer experience, security considerations, search engine marketing, and much more.

ISBN 1841120790

In this country alone there are over 400,000 people a year who decide to take the plunge and start their own business, and over 1.6 million who are seriously thinking about it. The Complete Small Business Guide is the second stalwart title in Capstone's new reference series and is the perfect resource. This completely updated edition provides the next wave of entrepreneurs and small business owners with a one-stop resource of vital business information. This highly successful book is unique in offering not just informed advice on how to start, survive and succeed in business, but also has extensive directories of all the contacts and addresses you'll ever need. It will be an invaluable aid whether you are unsure how to go about market research, preparing a business plan, raising finance of legal requirements, or if you need a database of names and addresses. Join the 1000's of other who have used The Complete Small Business Guide to fulfill their business start-up dreams.

ISBN 0070571252

This text focuses on the special issues and operational realities of running a franchise, rather than selecting or buying one. Coverage includes how to implement reporting procedures, create purchasing and inventory control policies, develop sales and marketing programmes, recruit and supervize employees, and more. Special chapters focus on resolving the most common areas of franchise/franchise conflict.

ISBN 1590594088

Creating a usable e-commerce application is a daunting challenge. There is so much to do, from the initial concept, through to designing and coding the application. This leaves a lot of scope for things to go wrong. In this book we take all the hassle out of online shopping applications, by showing you how to plan your application, design the user interface and datastore, and code the entire thing. But it doesn't stop there, we provide the complete code for two complete shopping cart applications, customizable for your own needs.

ISBN 0764570250

For anyone who breaks out in a cold sweat at the thought of financial jargon. Not everyone is cut out to be a professional accountant but those who want to move up the corporate ladder know that they need to master the essentials of accounting. Business Accounting For Dummies is the only book available to make truly light work of the financial fundamentals that many businesspeople try to bluff their way through every day. The book will show you how to: read financial reports, evaluate profit margins -and identify ways to increase them, establish budgets, control profit and cash flow, stem losses, and manage inventory, make wise financial decisions, survive an audit and use the results to improve your accounting system, put the latest computer technology to work to help you manage the bottom line.